SWORD Beach Swim

The charity swim event will simulate an arduous military-style physical swim from Selsy, Portsmouth to SWORD Beach, Lion-sur-Mer. This is focused on Operation OVERLORD, an amphibious landing operation to secure the beaches in Normandy. The swim was originally to be conducted at a steady pace in relay using a support boat to accommodate and administrate the swimmers, but this was ultimately completed as a solo swim!

80 Nautical Miles

About The Challenge

This expedition aims to pay homage to the amphibious assault on occupied Normandy by Allied forces in World War 2, known as the DDay landings; code-named Operation OVERLORD.

This is the second event which follows on from one started in June 2023 to commemorate the 79th and 80th anniversaries of the airborne assault at Pegasus Bridge and DDay landings at SWORD beach.

The swim will depart Portsmouth using a crewed safety boat as a guide. Swimming in relay for 80 nautical miles the team will arrive in Normandy at SWORD beach within 5 days.

The aim is to raise donations and awareness for several charities that support and care for service personnel and veterans.

Thoughts From The Organiser

My decision to swim the English Channel from Portsmouth to Normandy in support of DDay 80 involves a deep connection to military history and connection with Lion-sur-Mer, and a profound respect for the sacrifices made by the soldiers and officers who landed on DDay.

SWORD Swim is a challenging physical endeavour that aims to mirror the daunting nature of the military action undertaken during DDay.

By embarking on this swim, I am honouring the immense courage and sacrifice displayed by the Allied forces during the Normandy landings. The soldiers and officers who stormed the beaches on DDay faced unimaginable challenges and risks, enduring perilous conditions, and intense combat to secure a foothold in Europe and bring an end to World War II. There was a significant amount of risk in Operation OVERLORD; for those involved to get it right, and for the continued fight through to liberate France.

In swimming the English Channel, I am symbolically replicating the strenuous and formidable conditions that those military personnel encountered during the DDay invasion. My endeavour pays tribute to their resilience, determination, and bravery, underscoring the enduring significance of their actions in shaping history and preserving freedom. It is a profound way to commemorate the sacrifices of those who fought on DDay and to contribute to the legacy of their extraordinary achievements.

Please bear in mind that anything could happen along this journey, but ‘by hook or by crook’ we will not let the communities of France down and be there to celebrate DDay 80.

Organiser and Swimmer

George Bromley

Serving Officer in the Royal Engineers, renowned adventurer, and world record holder. George is continuing to dedicate time and effort pushing boundaries and creating challenges not attempted before. After taking a severe injury playing rugby, swimming to France highlights for him; how, with determination, that anything really is possible.

Our Partisans

George Redman

George Redman served six years in the Military with postings including 4 SCOTS, 42 Cdo RM and NATO ARRC with various deployments overseas. George now works at UBS as an Equities Trader. He remains actively involved in veteran networks supporting those transitioning from the Forces and seeking employment in Finance.

“To mark such a significant anniversary of DDay I wanted to do something no one had ever done before. So why not swim the route they traveled all those years ago. We owe so much to all those who took part in the Allied invasion and hopefully by completing this challenge and raising money for veterans we can in some small way show our appreciation.”

Nadège Anturo

Nadège Anturo is the organiser of the DDay Swing Festival, which is part of the commemorations for the 80th Anniversary. Having close ties to the British Military and Government representatives in Paris, and being a resident of Lion-sur-Mer, she has been involved with SWORD Swim since the inception of the event.

Julie Kilvert-Jones

Julie Kilvert-Jones has been involved in supporting military and government activities in Normandy for over a decade. Having assisted George on previous adventures and military studies of DDay, Julie is again looking after the expedition and ensuring they have the support they need whilst in France.

Peter Jones

As a historian with an interest in both world wars and rugby, Peter has worked with Rugby For Heroes on a number of commemorative projects. After the swim is completed, he will lead the group inland from SWORD Beach to rendezvous at Pegasus Bridge, following in the footsteps of DDay legend Piper Bill Mullin.

Our Boat Crew

Darren McLaughlin

Darren McLaughlin, a seasoned skipper from New Zealand, brings extensive sailing navigation and event management expertise to our campaign. He spent nine years circumnavigating the globe with his family, honing his skills before settling in the UK. Now, based there, he operates large yachts and organizes prestigious marine events like the ‘Round The Island Race’ and ‘Fastnet Race’. His achievements include leading the ‘Round Britain & Ireland Race’ victoriously in 2014. A member of the Household Division Yacht Club, Darren pairs his sailing prowess with a business analyst role in Asset Management. His strategic planning and support are pivotal to our success.

Nigel Bailey

Nigel Bailey, at 59 (plus 2), brings his military background and passion for sailing to support SWORD Swim as a boat captain. A former reservist in the Royal Corps of Transport, Nigel’s military experience and skills link him well to this event. His commitment extends beyond the water, having supported and participated in various fundraising events. Nigel is currently the Captain for the Legend Owners Association showcasing his leadership skills and dedication. With precision and discipline, Nigel ensures smooth sailing for SWORD Swim. He’s the dependable backup who will steer the challenge to success, reflecting his unwavering commitment and expertise.

George Thompson

George is a dynamic and dedicated sailor who is also in the Royal Artillery Reserve. After completing his masters, George is embracing new challenges. As a skipper, he navigated the Thames, participating in the Royal Regatta. His reservist adventures include sailing around Iceland and the Solent. Now a Powerboat and Jet Ski Instructor, he aims to work on super yachts. Recently, George sailed from Tenerife to Portsmouth with the Tall Ship Youth Trust, empowering disadvantaged youth through sailing. This event marks his first channel crossing and trip to Normandy.

See My Journey

Follow My Journey

Supporting me along the journey are:

This expedition will support the following charities:

Make A Donation

Any kind donations that you can offer will be gratefully received by all the fantastic organisations that I am supporting, as they supported me.

See My Other Challenges